Archive for January, 2011

@tonyparham Twitter Digest (2011-01-30)

Monday, January 31st, 2011

@tonyparham Twitter Digest (2011-01-23)

Monday, January 24th, 2011

Social Media Tips from Fast Company Magazine

Wednesday, January 19th, 2011
Recently (on New Marketing Labs TV)  I had the opportunity to interview Dan Macsai, Assistant Editor at Fast Company Magazine.  He shared some tips regarding how to effectively leverage social media.  Take a look at the below video to learn from one of the iconic business magazines on this topic.

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Marketing Lessons from CES

Monday, January 17th, 2011
Dave Thomas and I discussed some marketing lessons from our recent participation in the 2011 Consumer Electronics Show (CES) in Las Vegas. Check it out…


Digest of @tonyparham’s tweets (2011-01-10 to 2011-01-16)

Monday, January 17th, 2011

10 Commandments of Inbound Marketing (… and much more!)

Saturday, January 15th, 2011

Lots has been going on since my last post on this blog.  Some of it has been captured elsewhere on the web, such as in the below posts at the New Marketing Labs website.  Click on a section title to check them out!

10 Commandments from the Inbound Marketing Summit

After recently returning from my first Inbound Marketing Summit (#ims10), where attendees received an engaging firehose of information over the course of 2 days, I put together the top 10 nuggets of information that I gleaned from the event:

In my last blog post, I shared the 10 Commandments from the Inbound Marketing Summit, which summarized key lessons from that event.  An additional key lesson, which was not explicitly articulated in that post, was the observation from Scott Stratten that: “People don’t share [spread] ‘Meh’ with their friends…they only share ‘Awesome!’ ”  Think about your social media activities.  When you read all those countless updates, from the various members of your social networks, you ignore most of them, nod your head along with some of them, but really only say “Wow!” regarding a few posts.  It is those few awesome posts that you feel that you absolutely must share with your friends and colleagues. [More…]

Using product videos in your social media marketing mix

As you work to create awesome content for your social media assets, video is a powerful content-type to leverage.  Here are examples of a few of the video types which can be leveraged. [More…]

In a recent blog post, Dave Thomas (my colleague at New Marketing Labs) talked about the exciting changes which are happening at New Marketing Labs, and about something called The Pulse.  You may have scratched your head and asked, “What is that about?”
I’m glad you asked!  [More…]
If you read yesterday’s post you heard me talk about our new organization, The Pulse Media Strategies (TPMS), and how it has been created to execute the content, community and marketplace (C+C+M) concept that you have been hearing more about.  “Okay,” you may say, “I get this content, community and marketplace thing, but I don’t understand these different organizations and their roles.”  Read on, and I will try to shed some additional light on this.  [More…]
Twitter: @tonyparham